When 120 enrollment officers came together last fall for their annual “iThink” discussion, one of the things they thought was this:
Work more closely with Career Services. After all, communicating the success of your graduates may be the best way to articulate the return-on-investment of your school.
Forging ties with the job placement office was a theme that came up again and again as this group of high-powered admissions officers looked for concrete ways to confront the challenges they face.
And now one of the world’s most prestigious schools has taken that idea a bold step further.
The Wharton School of the University of Pennsylvania has appointed a vice dean for admissions, financial aid and career management.
J.J. Cutler recently told the Chronicle of Higher Education why his new position was created: “The typical model in admissions is that you turn the class over to student services or the office of student life, and then you start recruiting for the following year. We thought it would be interesting for someone in admissions to have some continuity in the life cycle of the student experience. That way we get an early read on our students and can start to better build services for them in career management, even before they get here.”
While you may not have the luxury of creating a new position that merges admissions and career services, there are ways to more effectively use the resources, insight and success of your job placement people to communicate the value of your degree.
For the 3rd straight year, top-level enrollment officers will kick off the NACAC conference at iThink. This event is for presidents, VPs, deans and directors and will focus this year on “The Perfect Storm in College Admissions.”