First-Year Experience

Three students laughing under a tree

Keeping It Real With Generation Z; Advice For Admissions Marketing

As enrollment budgets get tighter and goals are set higher, college marketing to high school students has become the priority amongst many enrollment leaders. This group of students, also known as Generation Z, is determining the fate of many colleges and universities who lean heavily on enrollment numbers to financially support their institutions.

Douglas College Enhances New Student Orientation Program While Saving Money

Douglas College is known for delivering one of the most comprehensive and diverse orientation campaigns in the province of British Columbia, serving a wide variety of students, parents and partners. However, a significant percentage of students were still missing out on this vital transition experience.