Meet Bryan Lester

  Bryan Lester is a Senior Software Engineer in TargetX’s “Albany contingent.” We sat down with Bryan to learn more about his work experience before TargetX and what his role as a Software Engineer entails.      1. What’s your background before TargetX?

Through the Looking Glass: When Enrollment Professionals Become the College-touring Parents

Insights from: Stacy Gato: Vice-president of Enrollment Management, Averett University; parent to Emily Lisa Magnarella: Executive Director of Enrollment Services, Marist College; parent to Sarah Ken Anselment: Dean of Admissions, Lawrence University; parent to Ryan When you’re a leader in higher education enrollment management and a parent, the day comes when you find yourself walking behind tour guides on college greens, sifting through mailers, and giving advice to the most important prospective student of all—your own child.

Exceptional Student Experience and Next-level Events Webinar: Marist College Leads Virtual Tour of the Events Module

TargetX hosts a series of webinars on topics ranging from the maturation of mobile and social to personalizing the student recruitment experience. Previously recorded sessions are archived and can be accessed on our website. Webinar Guest Lisa Magnarella: Executive Director of Enrollment Services, Marist College The campus tour is the single most influential element in students’ application and enrollment decisions, according to Ruffalo-Noel Levitz, and 77 percent of colleges agree that the campus visit is “considerably important.” So, how do colleges and universities ensure they are maximizing these opportunities?

[Recording] Helping Students Thrive: A Shift Toward Student Success

We rallied up a group of higher ed professional for a discussion on the challenges institutions are facing in the areas of student success and retention. Hear from Stacy Gato, VP for Enrollment Management at Averett University, Jay Murray, AVP for Enrollment at Western Connecticut State University, and Mickey Baines, Principal at Kennedy & Company to learn more about how schools are addressing these issues.

Meet Dara Corrato

  Dara Corrato is a Client Success Manager in TargetX’s Philadelphia office. As a CSM she acts as the main point of contact for our clients to ensure that they are getting the most out of their TargetX products. We sat down with Dara to learn more about her work experience before TargetX and what her role as a Client Success Manager entails. 

TargetX In Action: Marist College

TargetX In Action is a blog post series dedicated to sharing client success stories. Learn more about how institutions are engaging students more effectively and working more efficiently with the TargetX suite of solutions. Marist College, founded in 1929, is a private, liberal arts college in Poughkeepsie, NY.

Closing the Multiple Windows and Ending the Processing Tedium —The Keene State College Story

Multiple open systems, tedious indexing, and manual processing—all while staff were tied to office desks to review applications—was a recipe for frustration, wasted time, and slow application processing at Keene State College in New Hampshire. Peg Richmond, director of admissions, knew there had to be a better way to slash the time it was taking to review and process applications, while also supporting her staff with a mobile application review option.

Breaking Through the Social Media Noise to Retain Students—The Western Kentucky University Story

Social media is a noisy place. Busy newsfeeds deliver competing messages. It can be a frustrating environment for enrollment professionals trying to break through the din to communicate effectively with students. In 2008, Dr. Corie Martin, director of web services and digital marketing at Western Kentucky University (WKU), found herself in this exact position.

[Recording] Exceptional Student Experience and Next Level Events

Spring is a busy time for admissions events. Whether it’s an accepted Student Day for your incoming class or an Open House for your next cohort, you know that a smooth student experience, from registration through event follow-up, is critical. TargetX CEO, Sasha Peterson is joined by Lisa Magnarella, Executive Director of Enrollment Services at Marist College for a discussion on delivering an exceptional student experience in the college research and selection process with your communications and events.
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