Social & Mobile CRM Tools Guide Colleges and Universities Toward More Student-Friendly Solutions
PHILADELPHIA, Feb. 23, 2016 — TargetX was featured in Education Tech Insights’ 10 Hottest Social Media Solution Companies list for helping colleges and universities utilize private, mobile social networking tools to increase the yield of admitted students.
“TargetX offers a way for education providers to consolidate best-in-class social media solutions that are fully integrated with CRM platforms,” says Sasha Peterson, CEO of TargetX. “Social media integration, student recruitment, sending information, and capturing data in an application, all managed in one-platform sets us apart in the market.”
TargetX offers community-building mobile tools, such as SchoolsApp, which empowers enrollment offices while tapping into students’ natural hunger for authentic connection with other students after they are accepted. These university-branded private networks are fully integrated into TargetX’s Recruitment CRM. The results are powerful.
“If a student connects with 9 other students in the Schools App, they are 93% more likely to enroll at that institution.”
Schools App offers an ease-of-use where admitted students can create their own online community, establish friendships to manage anxiety about the transition to college and engage admissions staff when they need information to help make their decision. As digital natives, most teens make friends through social media, and it’s these relationships that strongly influence college choice and success. By building a network of friends, many students feel connected to institutions before they arrive, a critical first step to bridge the social gap and advance enrollment and retention on campus.
TargetX has been selected after being evaluated across more than a dozen quantitative and qualitative elements. They took into consideration: company’s experience, industry recognition, technical certifications, market presence and positive client reviews. The annual list, selected by a panel of experts and members of Education Tech insights’ editorial board, showcases the 10 Hottest Social Media Solution Companies 2016.
“TargetX has been on our radar for some time now for stirring a revolution in social media solutions, and we are happy to showcase them this year due to their continuing excellence in delivering top-notch technology-driven solutions,” said Tina Rosen, Managing Editor, Education Tech Insights. “TargetX continued to break new ground within the past year benefiting its customers around the globe, and we’re excited to have them featured on our top companies list.”
About Education Tech Insights
Education Tech Insights is a technology magazine that talks about enterprise solutions that can redefine business goals of tomorrow. Through nominations and consultations with industry leaders, its editors choose the best in education domain. Its January Edition is an annual listing of the 10 Hottest Social Media Solution Companies 2016. For more information, visit the website at: http://www.educationtechnologyinsights.com/.
TargetX empowers institutions of higher ed to deliver on their promise — provide students with the skills necessary to achieve their life and career aspirations. We achieve this by solving the crisis of student success by creating a connected campus bridging data from enrollment to endowment. The company’s CRM is built on the powerful Salesforce.complatform — the most innovative customer relationship management system in the world. TargetX offers the most compelling and complete set of solutions, including the recent addition to the solution suite of two mobile-designed modules. The leading CRM company in higher ed, TargetX is reimagining the student experience through campuswide solutions that help colleges and universities build lifelong relationships with prospective students, current students and alumni. With its 17-year reputation for innovative technology and industry expertise, TargetX is the most trusted CRM provider in higher ed.