Social media is a noisy place. Busy newsfeeds deliver competing messages. It can be a frustrating environment for enrollment professionals trying to break through the din to communicate effectively with students.In 2008, Dr. Corie Martin, director of web services and digital marketing at Western Kentucky University (WKU), found herself in this exact position.
Spring is a busy time for admissions events. Whether it’s an accepted Student Day for your incoming class or an Open House for your next cohort, you know that a smooth student experience, from registration through event follow-up, is critical.TargetX CEO, Sasha Peterson is joined by Lisa Magnarella, Executive Director of Enrollment Services at Marist College for a discussion on delivering an exceptional student experience in the college research and selection process with your communications and events.
There have been a lot of exciting changes for the Client Services team over the past year, including new team member and Vice President for Services, Mark MacDonald.We sat down with Mark for a quick chat to find out about some of the “latest and greatest” happening among the team and how it can benefit our client community.
Learn more about Danielle Pizza
Danielle joined TargetX in February and works out of our Philadelphia office. As the Director of Success and Support, Danielle’s goal is to make sure our clients are successful and solving and roadblocks they may be facing.
Introducing the TargetX In Action Blog Post SeriesTargetX In Action is a blog post series dedicated to sharing client success stories. Learn more about how institutions are engaging students more effectively and working more efficiently with the TargetX suite of solutions.
The 2017 Social Admissions Report provides the information you need to stay up-to-date on what students are looking for in the college search process.Although mobile and social are no longer new, it is still very important to stay informed and understand where college help sites and social media influence behavior.
Learn more about Vinu Vijayan
Vinu has been at TargetX for almost two years, and works remotely in Albany, NY. As a Virtual Admin Consultant he helps some of our clients manage their CRM and ensures that they are getting the most out of their TargetX products.
From recent trends in social media usage and shifts in student use of digital tools, this year’s edition of the Social Admissions Report will provide the information you need to stay up-to-date with what prospective students want and the best ways to communicate with them.
According to the NACAC State of College Admissions report, the number of applications at colleges and universities continues to grow. From Fall 2014 to Fall 2015 applications are up across the board—with a 6% increase for freshmen applications, 4% increase for transfers, and 23% increase for international students.
Happy #GivingTuesday! Now that everyone’s bellies are stuffed and your wallet is begging you to give it a rest from all the shopping this weekend, it’s time to give back. TargetX is a big supporter of #GivingTuesday and its motto, “a day when the world comes together!”I asked CRM Consultant and committee member of TargetX’s philanthropic initiative, Power of X, Megan Sneeringer, what she thought about #GivingTuesday and how higher ed can benefit from the special day.
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