Can Text Messaging Simplify the Admissions Process?

Submitting college applications. Sending transcripts. Personalizing essays. Coordinating references. The list goes on and on. Applying to college is often a grueling process, particularly when students lack the guidance and resources to properly navigate the admissions system. Recognizing these issues, the White House’s Office of Public Engagement has teamed up with Huge and Civic Nation to pilot a text messaging program called Up Next.

Top 10 Technology Priorities for 2016

From student information systems to MOOCs and e-learning, technology has become enmeshed in all aspects of higher education. So it’s no surprise that technology can have a profound effect on student progress and success. However, in response to accelerated advancements in technology, institutions must re-evaluate their existing resources and processes to ensure that their technologies are able to support today’s students.

How ESSA Impacts College Student Success

It’s been one month since the Every Student Succeeds Act was signed into law. As the most recent iteration of the Elementary and Secondary Education Act, this law seeks to give states more authority and accountability over achievement goals, academic standards, assessment, and intervention strategies.

New Kid on the Block: Ovum Consulting Shares Pepperdine’s Success with Our Campuswide CRM

We’ve all seen it—campus departments operating independently from one another, housing data and processes in varying silos of isolation. But to transform the student experience, institutions must invest in technology solutions that help build relationships and advance lifelong communications with their most important constituencies from recruitment through advancement.

What You Need on Your Wish List Right Now

It’s November, which means the holiday season is in full swing. Black Friday. Online shopping. Wish lists. Is your heart racing yet? In higher ed, we often look forward to the holiday break, relishing the thought of having some time for ourselves and our families.

3 Ways to Increase Outreach Efforts to Recruit International Students

With recruitment season underway, most admissions counselors are on the road, visiting prospective students at high schools and college fairs within their territory. But what about international admissions counselors? Finances often limit the amount of travel to recruit overseas. With international student enrollment on the rise for the eighth consecutive year, colleges want to capitalize on the increasing number of foreigners interested in attending US-based institutions.
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