[Recording] How to Freeze Summer Melt

According to a recent study by the Harvard Center for Education Policy Research, 10-40% of college intending students fail to enroll in a university the fall after graduating high school — that’s almost half of enrolled prospective students! Learn how you can fight summer melt, improve student communication, and keep students engaged over the summer months in our webinar, “How to Freeze Summer Melt.” TargetX CEO, Sasha Peterson, is joined by Arizona State University’s Assistant Director of Digital Engagement, Casey Thomas, Western Connecticut State University’s Associate Vice President for Enrollment Services, Jay Murray, and TargetX’s Director of Marketing & Sales Development, Annemarie Nagle.

TargetX In Action: C.T. Bauer College of Business

TargetX In Action is a blog post series dedicated to sharing client success stories. Learn more about how institutions are engaging students more effectively and working more efficiently with the TargetX suite of solutions. The University of Houston’s C.T. Bauer College of Business, founded in 1942, is ranked among the top business schools in the United States.

[Recording] Strategies for Recruitment and Student Success for UK Institutions

Hear from the London School of Economics as we discuss trends affecting higher education in the United Kingdom and how they are leveraging technology solutions to expand their recruitment and student success efforts. TargetX Vice President of Sales & Marketing, Penelope Sawyer, is joined by LSE’s Marketing Officer, Phil Wood, and Marketing Coordinator, Beth Yarwood Smith; TargetX Senior Sales Engineer, Abe Gruber; and TargetX Client Success Manager, Emma Baker.

[Recording] Recruiting Non-Traditional Students Webinar

Learn how innovative institutions are leveraging technology to monitor longer student lifecycles, calculate recruitment and marketing ROI, and help students succeed in earning their degrees. TargetX Vice President of Sales & Marketing, Penelope Sawyer, is joined by a panel of higher education professionals: Dalia PinedaBauer College of Business at the University of Houston Lenay JohnsonBauer College of Business at the University of Houston Jenny Veltri, Skagit Valley College Jessie PayneSkagit Valley College   >>Access the slides.

[Recording] Best Practices in HEDA Migration

As a proud partner of Salesforce.org, we want to share how TargetX solutions seamlessly integrate with HEDA and maximize efficiencies in the CRM. Learn how innovative institutions like the University of Texas at San Antonio migrated and customized their TargetX solution for HEDA in order to more effectively manage their students throughout the lifecycle.

Meet Bryan Lester

  Bryan Lester is a Senior Software Engineer in TargetX’s “Albany contingent.” We sat down with Bryan to learn more about his work experience before TargetX and what his role as a Software Engineer entails.      1. What’s your background before TargetX?

Through the Looking Glass: When Enrollment Professionals Become the College-touring Parents

Insights from: Stacy Gato: Vice-president of Enrollment Management, Averett University; parent to Emily Lisa Magnarella: Executive Director of Enrollment Services, Marist College; parent to Sarah Ken Anselment: Dean of Admissions, Lawrence University; parent to Ryan When you’re a leader in higher education enrollment management and a parent, the day comes when you find yourself walking behind tour guides on college greens, sifting through mailers, and giving advice to the most important prospective student of all—your own child.

Exceptional Student Experience and Next-level Events Webinar: Marist College Leads Virtual Tour of the Events Module

TargetX hosts a series of webinars on topics ranging from the maturation of mobile and social to personalizing the student recruitment experience. Previously recorded sessions are archived and can be accessed on our website. Webinar Guest Lisa Magnarella: Executive Director of Enrollment Services, Marist College The campus tour is the single most influential element in students’ application and enrollment decisions, according to Ruffalo-Noel Levitz, and 77 percent of colleges agree that the campus visit is “considerably important.” So, how do colleges and universities ensure they are maximizing these opportunities?
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