TargetX Blog

Let’s face it — adult and “nontraditional” student populations are becoming more and more important on college campuses today. In fact, according to our recent survey conducted in collaboration with Stamats, 91% of admissions professionals rate adult undergraduate recruitment as…

Before I left Graduate Management Education (GME) earlier this year, I started tracking how many vendors would contact me on a weekly basis. It was between 7 – 10 per week, and other than clogging my voicemail to make it…

By: Sasha Peterson, CEO When I first asked my dad about his college experience, he recalled one of his introductory classes at the University of Wisconsin. He described the large lecture hall full of eager students in his chemistry class,…

Ten years ago, we heard that print communication was dead. Any national conference or webinar was saying to stop printing out expensive view books and start emailing students instead. Only a few years later, we realized that email was becoming…

In the first installment of our Innovation Inspiration series, we profiled EDUpreneur Dr. Wiljeana Glover, Babson College’s faculty director for the Schlesinger Fund for Global Healthcare Entrepreneurship and Assistant Professor for the school’s Technology, Operations, and Information Management Division. In…

This is the second installment of our “Innovation Inspiration” series (you can check out the article on Babson College here), which highlights higher ed professionals and institutions from across the country that dare to be different. We’re hoping that by…

It’s no secret that Generation Z has wildly different expectations than Millennials when it comes to the recruitment experience. Generation Z, defined as those born in the mid-1990s to the early 2000s, has grown up in a world that caters…

Drawing inspiration from the world’s most successful companies can help your institution stand out from the crowd of other schools vying for the same pool of prospective students. With a few adaptations, higher education can really benefit from implementing more…

This is the first installment of our “Innovation Inspiration” series, which highlights higher ed professionals and institutions from across the country that dare to be different. We’re hoping that by putting a spotlight on these edupreneurs (not a typo —…

Special thanks to Becky Morehouse, Senior VP for Client Services at Stamats, for contributing this guest post to the TargetX blog. We love working with the Stamats team and are so excited to be not only sponsoring, but also co-presenting…