Drastic Times Call for Innovative Measures: A Response to The Wall Street Journal
A few days ago, The Wall Street Journal published an article by Melissa Korn, Douglas Belkin, and Juliet…
Recruitment & Enrollment
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The Future of Student Lifecycle Management [Podcast]
Last week, our CEO, Sasha Peterson, sat down for a conversation with Zach Busekrus of the Enrollify Podcast…
Five Major Benefits of CRM That Empower Community Colleges
Community colleges play a critical role in higher education for over half of today’s post-secondary students. These institutions…
So You’re New to Strategic Enrollment Management
When I was in kindergarten, one of our art projects was to paint a self-portrait of ourselves as…
Data-Driven Decision Making at Western Connecticut State University
For the past few years, Western Connecticut State University has leveraged the TargetX CRM to engage with and…
5 Tips for Getting the Most Out of Your Online Application
Next to filing your taxes and getting married, applying to college is one of the most important and…
Adapt or Die: Why Prescriptive Analytics is So Important to Your Future Data & Analytics Strategy
By: Dave Babst, VP of Marketing & Customer Success at Othot If there’s one thing to glean from…
5 Metrics That Matter When Texting Students
By: Greg Bauch, Copywriter at Mongoose Research Engagement and behavior can tell you if your texting campaigns are…
Giving Students the ‘Warm and Fuzzies’ On and Off Campus
By: Damian Salonick During my time as an undergrad (I promise it wasn’t that long ago!), my extracurriculars…
Student Journeys & Student Success: Assessing Your Engagement Across the Student Lifecycle
Sometimes, as student services professionals, we can get so caught up in day-to-day work that we forget to…